# Truffl

> Truffl is an award-winning branding agency and venture studio based in
> Los Angeles and New York. We create uncommonly valuable brands — from
> strategy and identity through packaging, naming, and digital — for
> consumer brands and the founders who build them.

Founded by Raphael Farasat. Studios in West Hollywood, CA and Tribeca, NYC.
Featured in Entrepreneur, Fast Company, New York Magazine, Forbes, LA Times,
Dieline, Creative Boom, and Pentawards.

## About
- [About Truffl](https://truffl.com/about): Agency overview, philosophy, and the three-phase methodology (Dig / Explore / Execute).
- [Meet Raphael Farasat](https://truffl.com/meet-raph): Founder bio and perspective.

## Services
- Brand Strategy
- Brand Identity
- Brand Naming
- Brand Voice & Copywriting
- Packaging Design
- Web Design & Development
- Photography & Art Direction
- Social Media Strategy
- Go-to-Market Strategy
- Business Model Development

## Selected Work
- [Last Crumb](https://truffl.com/work/last-crumb): Luxury cookies — naming, brand creation, identity, packaging, web.
- [Lola Blankets](https://truffl.com/work/lola-blankets): Home goods — rebrand, identity, packaging, web.
- [rag & bone](https://truffl.com/work/rag-and-bone): Fashion — rebrand across identity, retail, and digital.
- [Sesh+](https://truffl.com/work/sesh): Nicotine pouches — rebrand, identity, packaging.
- [Korean Bros](https://truffl.com/work/korean-bros): Korean condiments — brand creation, identity, packaging, motion.
- [Fat Miilk](https://truffl.com/work/fat-miilk): Vietnamese coffee — rebrand, identity, packaging.
- [Jean Dousset](https://truffl.com/work/jean-dousset): Fine jewelry / lab diamonds — rebrand, identity, web.
- [Barcode](https://truffl.com/work/barcode): Premium hydration, founded by Kyle Kuzma — rebrand, identity, packaging.
- [Cheese Me](https://truffl.com/work/cheese-me): Charcuterie — rebrand, identity, packaging, web.
- [Ripi](https://truffl.com/work/ripi): Premium stuffed pasta — brand creation, identity, packaging, web.
- [Oshi](https://truffl.com/work/oshi): Plant-based seafood — rebrand, naming, identity, web.
- [Fair & Square](https://truffl.com/work/fair-and-square): Allergen-free kids' snacks — brand creation, naming, identity, packaging.
- [Greenlight](https://truffl.com/work/greenlight): Organic lemonade mixes — brand creation, identity, packaging, web.
- [Le Bloom](https://truffl.com/work/le-bloom): Flower carts and shops — brand creation, naming, identity, packaging.
- [Explorer](https://truffl.com/work/explorer): Premium coffee concentrates — rebrand, identity, packaging.
- [Koo Koo Roo](https://truffl.com/work/koo-koo-roo): LA flame-grilled chicken legend, revived — rebrand, identity.
- [Casalena](https://truffl.com/work/casalena): All-day Mediterranean restaurant — brand creation, identity.
- [The Local](https://truffl.com/work/the-local): Boutique hotel group — brand creation, identity, illustration.
- [Snibbs](https://truffl.com/work/snibbs): Non-slip hospitality footwear — rebrand, identity, packaging.
- [Tu Madre](https://truffl.com/work/tu-madre): LA taco chain — rebrand, identity, packaging.
- [Motto](https://truffl.com/work/motto): Hookup app from the founder of Grindr — brand creation, naming, identity.
- (See [/work](https://truffl.com/work) for the full portfolio.)

## How We Work
We engage clients in three phases:
1. **Dig** — Strategy. Brand foundation, audience, positioning, voice.
2. **Explore** — Creative direction. Identity, packaging, voice, art direction.
3. **Execute** — Implementation across every touchpoint — packaging, web, photography, social, retail.

We function as both a branding agency and a venture studio, meaning we
partner with founders on business model, go-to-market, and product
strategy alongside design.

## Engagement
- Project minimum: $25,000+
- Typical range: $25,000 – $300,000+
- Timelines: a few weeks for focused engagements to 6+ months for full brand builds
- We work with both early-stage founders and established brands undergoing rebrands

## Industries We Serve
Food & beverage, consumer packaged goods, fashion, beauty & wellness,
hospitality & restaurants, direct-to-consumer products, and lifestyle apps.

## Contact
- Email: hello@truffl.com
- Phone: (424) 666-7257
- Los Angeles: 7024 Melrose Ave 201, West Hollywood, CA 90038
- New York: 6 St Johns Ln, New York, NY 10013
- Instagram: [@TRUFFL](https://www.instagram.com/truffl/)
- Inquiries: [truffl.com/contact](https://truffl.com/contact)