Grether & Grether
Branding, Web Design, and Web Development
Grether and Grether is a historic architectural landmark in downtown LA with over 100 years of history.
Just in time for the landmark’s redevelopment as an upscale modern apartment building, TRUFFL developed a fresh brand identity, updating the building's historic crest and color palette.
We then developed a leasing site, which included custom line drawings of the building and floor plans.
We highlighted neighborhood attractions, building amenities, and a series of key tenant lifestyles that the building caters to.
The result is a vibrant, positive, appealing presentation of the project to prospective applicants.